2. It Needed Good Buzz, And Instead It Had Bad-To-None
Kids’ movies can be critic-proof, but under-the-radar movies need good buzz to survive. That has to come from word-of-mouth. Strong trailer buzz, neighbors or friends talking about the movie, reading positive fan reports on social media, etc. On Rotten Tomatoes, 48 critics gave Playmobil: The Movie a low 19% rating. Only 53 users weighed in, being more generous with 66%. The movie has a B+ CinemaScore, which sounds good, but only a 4.5/10 rating from 1,122 users on IMDb. The good reactions weren’t good enough to build buzz. The bad reviews may have turned away anyone on the fence.
Article source: https://www.cinemablend.com/news/2486311/why-playmobil-the-movie-just-had-one-of-the-worst-box-office-openings-ever